Buying product, setting prices, kevin foster (iii) tony blair
hotlinks, real audio, 2 pac mp3s, insult, by jane anderson, jtkiefer, big boss, music match, insults, i 2 pac alive, tony blair, brian casey (ii), makaveli mp3, listen music, bill hicks, anti racism, reviews and interptretation, unreleased, This was a few years ago, when this card program was just catching on full force in the US. Well, eventually the other two chains joined in the scam and suddenly the price of my coffee creamer started to go through the roof. This kevin foster (iii) item began retailing from $1.79 to $1.99 everyday but kevin foster (iii) with a loyalty card price of $1.19 to $1.29. This is a non-dairy product, so fluctuating milk prices had nothing to do with it. If I kevin foster (iii) had raised everyday prices in my category by 50-60%, I could have stopped buying and taken a long vacation before too long!The pharmacy chain I left this spring just implemented one of these card programs about 6 months before I left. I was one of the only dissenters when the topic first came up in a marketing meeting. Everyone else claimed that we just had to have a loyalty program "because we look out of place if we don't." My stance was that not having one of these irritating programs could be a great marketing point.
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Buying product, setting prices, and developing promotions was my job. The apparent savings offered to these loyalty card holders is nothing of the sort in most tony blair cases. Most chains simply raise the normal everyday price of an item and then offer what used to be the everyday price tony blair (pre card program) to only those willing to apply for and use the card. This is effectively charging a privacy tax to anyone not wishing to participate in the data collection program. Ironically, that privacy tax tony blair pays for collecting data on card holders, with no true cost benefit to any customers.My favorite example of this is something near and dear to my heart, my coffee creamer. Back when only one of the three grocery chains in my town had a card program, my favorite coffee creamer retailed everyday for $1.19 in all three stores. Even the card store had to maintain that price everyday to stay competitive with the two non-card stores.
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