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dazedand confused, cole hauser, might, jacob vargas, interpretations, rock, personal essay, randy harrison, amaru. tewpac, non fiction, photos, tupac change lyric, david steinberg, makaveli video, shakur, peter sarsgaard, 2 pac pics, bill clinton, gerry salsberg, landgrant review, | Nothing like the water foul committed by Sag write Harbor, a company that sells clothing to soccer moms. Think about that for a second. write Tuesday, May 3rd, 2005 - 2:55pm | product names | Comments (10) « April 2005 | Home | June 2005 » © 2006 Igor - a San Francisco-based naming & branding agency Syndicate entries using RSS and Comments (RSS). This site contains valid XHTML and CSS. Powered by WordPress 1.5. More blogs about naming and branding. The ideas and opinions put forth on this website are write the expressed views of the individual contributors or comment-leavers alone and do not necessarily reflect the views of Igor or anyone else on this planet or any other planet. |
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Since the logo treats the two words with different colors to distinguish them, however, let’s consider the two words separately, in which case the name actually does have meaning. It’s jacob vargas very Canadian, evokes a lake somewhere, jacob vargas and it rhymes internally, something that has helped make 7-11 memorable. In its sector, Blue Canoe is instantly memorable and leaves competing gas station convenience store names like Speedy Mart, Quick Stop and Kwik Shop in the dust. Is the name too dot-bomb-y? It would be if Blue Canoe was an jacob vargas Internet based business, but this is different headspace. It’s important to remember that consumers compartmentalize these things, only processing the names in context. Of the water-based names, this is a good one given the competitive landscape. |
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