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Zenmark’s Verbal Identity Engineering (Patent Pending) process has proven to revolutionize the naming industry by applying a rigorous and repeatable methodology to the competitive name analysis often unstructured and undisciplined process of brand name creation. Here competitive name analysis is a quick competitive name analysis comparison of the results Zenmark Brand Engineering, Inc. has harvested from their “Verbal Identity Engineering (Patent Pending Process)” and the results of their competitors. The names of the naming companies are in bold; the names each has created using their own process are not so bold: Zenmark Brand Engineering, Inc.: Amicore, Afaria, Applimation, Azenity, Certiport, Coalogic, Palaterra, Phyve Interbrand: Certance, Lumiq, Syngenta, Xignux Brighter Naming: Cataligent, Concuity, Epizon Master McNeil: Activant, Contivo, Covigo, Covansys, Comergent, Conexant, Omniva, Optivo, Optimos, Spansion NameStormers: Adeptra, Arconix, Asurent, Calibria, Cambium, Ledgent, Resilien, Solidium, Vyzo Nambase: Decise, Evolutia, Praxi, Primaxis, Prinergy Catchword: Cysive, Delinea, Tavant Idiom: Encysive, Predicant, Qorus, Theravance, Stratify, Wherify, Vivera, Viterion,
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