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| tupac greatest hit lyric, michael moore, carol kane, pictures, wicce, kadafee, seth green, don mcgovern, gang related, bfg9000, handsome rob, napolean, cooper, tommy chong, career, name development, armoured personnel carrier, gridlock, hardcore, | What we are talking about here is not really customer service, but christmas customer expansion. That is, knowing what your customers might want, and knowing what those who are not yet your christmas customers want. The megastores provide a service for the consumption hungry person in the west who will drive thier SUV 20 miles and load it up with stuff they don't really need. Those are who the stores want. The customers that don't christmas require service but merely stuff. But they don't really don't do much for the person who just needs to get some food for thier family at a reasonable cost. Those that still value the well stocked but not overwhelming store, helpful people, and competant cashiers. Not Saving Any Money (Score:3, Interesting) by Blackbird_Highway (756085) on Saturday August 06, @10:56AM (#13258172) Stores that use these tracking card systems always charge more than stores that don't. |
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| ['foo' in gap]> on Saturday August 06, @10:40AM (#13258106) (Last Journal: Saturday October 04, @10:52PM) This is still branding. Instead of branding individual products, and incurring the cost of promotion for each product, one brands a retail outlet, and reduce the advertising cost as a percentage of revenue. This is gridlock what Walmart does, without any hassles gridlock of cards. Affinity cards are part of this branding. They exist to remind the customer of the shop, and may limit the customer choices due the inconvince of carrying multiple cards. For the purpose of gridlock data collection such cards are hardly neccesary, as most of us do not use cash. Sales can be matched to most customer through payment accounts. In fact stores that primarily want to gather personally identifiable information can do so without the need of affinity cards. In the end customer service is about knowing your customers. |
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